Talent is everywhere. What’s missing is opportunity, skills, a guide, a first step and direction.
In too many communities, talent grows up far from the rooms where careers begin.
In too many communities, talent grows up far from the rooms where careers begin.
Where we start
Our first cohort of young people is learning with us this November, online and free of charge.
in our first cohort
content creation, digital marketing and AI tools
over four weeks, with practitioners
for every trainee
The November intake
Four weeks of live online training with practitioners. Pick one track and finish with real work to show.
Work with us
Our North is people. Bring your team, your community or your skills, and help us turn more talent into direction.
For BPOs and companies
For NGOs, CBOs and groups
For professionals and employers
For everyoneWhy DIRA
Our values are our compass. Here’s what they mean for every trainee and partner.
We listen first, then shape our training around the people in the room.
Content creation, digital marketing and AI tools: the skills clients and employers ask for today.
Our trainers create, market and build with these tools every day, and hold every session to a professional standard.
Free for every trainee. We measure success by what changes for the young people we serve.
Every track ends with a portfolio project, so trainees leave with proof, not just a certificate.
Live online sessions you can join from a laptop or a smartphone, wherever you are.